AI has entered small businesses fast. In France, the 2026 France Num barometer found that 40% of very small and small businesses use at least one AI tool, up from 26% in 2025 and 13% in 2024. Yet only 19% pay for AI, and use often stops at a chatbot that helps write an email. US searches for "AI agents for business" tripled in a year. The step that saves hours every week is the AI agent: an AI that doesn't just answer, but does the work.
Chatbot or agent: what changes for a small business
A chatbot helps while you're at your screen. An agent takes a task from start to finish, even when you're in a meeting or on holiday. It sorts incoming requests, chases invoices, watches tenders, keeps a sheet up to date. For a team of 1 to 20 people, it often works like a part-time assistant for repetitive tasks. See what is an AI agent.
The use cases that work best
- The shared inbox: morning triage, a summary of requests, draft replies to common questions. See AI agents for email.
- Chasing: unpaid invoices, unanswered quotes, missing documents. The bot prepares the reminder, and you approve sending it.
- Monitoring: tenders, competitor prices, public grants, regulatory changes. See website monitoring with an AI agent.
- Regular reports: a weekly summary of sales, support or customer reviews, every Monday.
- A clean CRM: completing records, logging exchanges and preparing follow-ups in HubSpot, Pipedrive, Attio or folk.
- The web: creating and publishing a simple page, an event landing page or an FAQ.
- Admin: renaming and filing documents, extracting data from PDFs, filling in spreadsheets.
What it costs
For a small business, expect roughly €20 to €150 a month for a hosted agent, depending on use. Classic automation tools such as n8n or Make cost less per task but take time to set up. Self-hosted agents are free as software, but you pay for a server, model APIs and, above all, technical time.
Baguette Bot starts free with up to 6 bots. Pro is €29/month, with 20 bots and 2 connected accounts. Max is €69/month, with 100 bots, a more powerful computer and unlimited fast models. Each bot can have a monthly budget cap.
GDPR and the AI Act: what to check in Europe
An agent handles customer data. Before you choose:
- Where does the agent run, and where is data stored? At Baguette Bot, the bots' computer and the platform are hosted in Paris.
- Which model reads the data, and where? Outside sovereign mode, messages go to the provider of the chosen model, often American. Sovereign mode keeps everything with Mistral AI.
- Are sub-processors listed? They should appear in the privacy policy, and a data processing agreement (GDPR article 28) should be available.
- Human oversight. The AI Act requires training staff who use AI and being transparent when a customer talks to an AI. Keep human approval for anything that goes out.
Our sovereignty guide covers these points in detail.
How to get started in a week
- Pick one repetitive, measurable task, such as "sorting the contact inbox" or "following up quotes".
- Create a dedicated bot with precise instructions and examples.
- Keep it in approval mode: it prepares, you approve. Adjust the instructions day by day.
- Schedule it as a routine (every morning, every Monday) once it's reliable.
- Measure the time saved, then move on to the next task.
Baguette Bot for a small team
- A cloud computer hosted in Paris, shared by your account's bots, with a browser and a terminal.
- Several specialised bots: one for email, one for monitoring, one for reports. They can work together in a group thread.
- A shared workspace: invite colleagues as admin, member or viewer.
- Your tools: Gmail, Outlook, calendars, WhatsApp and LinkedIn on paid plans, plus HubSpot, Pipedrive, Attio, folk, Notion and GitHub.
- Safe by default: approval before sensitive actions, an encrypted vault for passwords, and budgets per bot.
- Portable: bots export to an open
.botfile, so your work isn't locked in.
Sources
- French Directorate General for Enterprise (DGE), France Num 2026 barometer, 28 September 2026: https://www.entreprises.gouv.fr/espace-presse/barometre-france-num-2026-quatre-tpe-pme-sur-dix-utilisent-desormais-lintelligence
- Lilach Bullock, AI search demand report 2026: https://www.lilachbullock.com/ai-search-demand-report-2026/
- INSEE, AI use in companies, July 2026: https://www.insee.fr/fr/statistiques/9025878
- AI Act, Regulation (EU) 2024/1689: https://eur-lex.europa.eu/eli/reg/2024/1689/oj